Find Out a Bit About Us
Why we do what we do
Simon developed popcorn as he became frustrated with the focus that most Email Marketing platforms offer Business Owners and Creative Agencies in the SME Marketplace.
"Prior to setting up popcorn, I had been running a Design & Marketing Agency specialising in Email Marketing and worked in the Corporate World. Whenever I undertook an Email Marketing Campaign for myself or a client, the typical objective was to generate Sales, whether it was through Direct Sales Emails or establishing expertise to nurture longer term opportunities".
"When it comes to identifying sales opportunities, disjointed Open & Click reports don't really tell you anything, but a broader behaviour patterns does. popcorn tracks these patterns across your Prospects' Emails, website activities and your notes in the CRM, to automatically generate a sales opportunity list that can be followed up on, whether that is using popcorn, picking up the Phone or Managing it through your Sales process with our Sales Pipelines. Either way, you are armed with powerful intelligence".
In addition to this, Simon knows that good customer support is key to running a successful campaign, whether that is through helping you set up, or offering advice on how you can improve on your existing results. We are constantly producing How to Guides and are always happy for you to call us on 0121 318 8 318.
'Whenever I undertook an Email Marketing Campaign for myself or a client, the typical objective was to generate Sales'
Simon Washbrook, Founder of popcorn Email Marketing
Just wanted to thank you Simon, for such an informative workshop on Tuesday. Not only interesting but I came away with an action plan and way forward that is achievable. Some of the tips you shared were simple but clearly worth doing in terms of response etc. I'm looking forward to people actually reading what I'm sending out from now on!!